Unilever Stands Against Experiments on Animals

Unilever is receiving kudos from PETA today for being among the first brands to sign on to a revolutionary new programme aimed at helping shoppers identify food and beverage companies that don’t test on animals.

‘Eat Without Experiments’

PETA US’ “Eat Without Experiments” website features a database of companies categorised by their policies on animal experimentation – from those that test on animals to those that have signed PETA US’ statement of assurance guaranteeing that they have stopped testing on animals and never will again, the latter of which now includes Unilever.

Unilever is one of several companies that have already signed PETA US’ statement of assurance pledging never to test on animals.

Urge Oreo Maker to Follow Suit

Visitors to the website can also send e-mails and take action urging Mondelēz International – the owner of Cadbury, belVita, Oreo, and several other well-known brands – to stop tormenting and killing animals in tests to make dubious marketing claims about their products’ effects on human health.

Mondelēz International has force-fed human faeces to mice and junk food to rats, then killed and dissected them. This happens despite regulatory agencies in the US, the European Union, and Canada requiring studies on humans, not other animals, to be used to verify health claims about food products. The US Food and Drug Administration’s regulations specify that “[animal] studies do not provide information from which scientific conclusions can be drawn regarding a relationship between the substance and disease in humans” because “[t]he physiology of animals is different than that of humans”.