‘Leather Is Dead’ – Activists Crash London Fashion Week With an Important Message
Wearing skeleton face paint, a trio of activists crashed the opening day of London Fashion Week with signs proclaiming, “Leather Is Dead” and “I Wouldn’t Be Caught Dead Wearing Animal Skin.”
The activists aimed to raise awareness of the animal suffering behind the skins, furs, and feathers that will be paraded down the catwalk during London Fashion Week.
From the cows marched hundreds of miles to be slaughtered for their skins to the minks and foxes crammed into tiny metal cages on filthy fur farms, every living being killed for something as frivolous as a fashion accessory endures immense suffering. Violence and theft are at the core of these industries, which place value not on the lives of animals but only on their prized body parts.
The activists drew particular attention to the leather industry, which is responsible for the deaths of more than 1 billion animals every single year, from cows and calves to horses, lambs, goats, and pigs – and even dogs and cats. When you wear leather, there’s no easy way to know for sure whose skin you’re in.
Thanks to consumers’ growing awareness of these issues, companies are starting to take note and offer animal-friendly alternatives. Not only are independent vegan designers and businesses offering fashionable items such as leather-free shoes and accessories, big brands are also following suit.
You can help make a difference for animals by choosing cruelty-free clothing and accessories and leaving animal skins where they belong – on the animals.