Gemma Collins Poses With ‘Skinned Fox’ in New PETA Campaign

In a new PETA campaign, Gemma Collins joins the call for a #FurFreeBritain – an initiative calling on the government to ban the sale and import of animal fur. Marking her 40^th birthday and the 40^th anniversary of PETA US, the diva extraordinaire is showing everyone that the only way to go is fur-free.

ruthrosephotos

In an accompanying video spot highlighting PETA US’ four decades of anti-fur activism, The GC has a few choice words for the prime minister:

“From disrupting fashion catwalk shows to holding endless demonstrations, PETA has helped people see all over the world just how disgusting it is to wear animals. . . . Take it from an icon, Boris: no one needs fur in their wardrobe.”

Collins previously starred in an “I’d Rather Go Naked Than Wear Fur” ad for PETA and is part of a long list of celebrities – including Dame Judi Dench, Dame Twiggy Lawson, Ricky Gervais, Gary Lineker OBE, Brian May CBE, Sir Mark Rylance, Fearne Cotton, Joanna Lumley, and Simon Pegg – joining PETA and other animal protection groups in pushing for a #FurFreeBritain.

What’s Wrong With Fur?

Fur farming has been illegal in Britain for over two decades, but cruelly produced fur items are still being imported and traded here, causing animals around the world to suffer.

Jo-Anne McArthur / We Animals

On fur farms, animals typically spend their entire lives confined to cramped, filthy cages, where they have no opportunity to engage in natural behaviour, such as playing, running, finding food, and raising a family. The stress of this extreme confinement often drives them insane, and fighting, self-mutilation, and cannibalism are common.

At the end of their miserable lives, they face a horrific death – often by gassing, electrocution, or poisoning.

Moving Towards a #FurFreeBritain

As noted, fur farming has been banned here for over 20 years, and MPs have spoken out in favour of ending the fur trade in the UK altogether. Unfortunately, no clear commitment on this issue has been made.

People across the country – including the Queen – have turned their back on fur for good. Major cities such as Los Angeles, San Francisco, and São Paulo have already banned the sale of fur. The London Borough of Islington has done the same, becoming the first UK council to go fur-free.

By doing so, they’ve recognised that innovative faux-fur fabrics are better for the environment and spare animals a miserable life and a painful death. The UK needs to join them.

What You Can Do

This year, the nation is no longer bound by EU trade regulations prohibiting a ban on fur importation. It’s time to take action. Join Collins in calling for a #FurFreeBritain – sign our petition now: