Clothing Chain M&Co Ditches Fur Peddling Company

We’ve just received some great news from clothing chain M&Co! After being contacted by PETA and one of our brilliant supporters regarding a coat with real fur trim, the store immediately took action. Not only did M&Co move swiftly to remove the coat, they also cut all ties with fashion label Cutie, which was selling the coat as a concessionary item in their stores, saying they “no longer have confidence in Cutie’s quality control procedures.” We applaud M&Co for staking such a swift and compassionate stance on the sale of fur.

Most fur sold in European shops comes from China, where animals raised for their fur are confined to filthy, cramped cages before they are killed in violent and painful ways. Some animals are still alive as long as 10 minutes after they have been skinned. PETA’s video, narrated by Natalie Imbruglia, shows haunting video footage of a raccoon dog who lifted his head to look into the camera after he had been skinned alive.

Please help animals who are suffering in the fur industry right now. Sign our pledge to go fur-free and encourage your family and friends to do the same!